Longgong opened a "cafe" to listen to the opinions of agents in good faith
Longgong opened a "cafe" to listen to the opinions of agents in good faith
China Construction Machinery Information
introduction: during the 2011 marketing conference, China Longgong Holdings Co., Ltd. opened a Longgong cafe in Shanghai Everbright Convention and Exhibition Center, and encouraged the participating agents to open their minds and offer suggestions for the great development of Longgong's second round entrepreneurship five year plan. Longgong loaders, excavators, forklifts
during the 2011 marketing conference, China Longgong Holdings Co., Ltd. opened a "Longgong cafe" in Shanghai Everbright Convention and Exhibition Center, encouraging participating agents to open their minds and offer suggestions for the great development of Longgong's "second round entrepreneurship · five year plan". The distribution agents and key customer representatives of Longgong loaders, excavators, forklifts, road machinery and their accessories from all over the country, five or six people a table, three or five tables a group, while drinking coffee and tea, On the one hand, centering on Longgong's "career development, product design, quality control, market expansion, chain franchise, after-sales service, parts assurance, financial management, risk control and key customer business" and other topics in the next five years, the country has launched in-depth dialogues and exchanges on the development and transformation of the plastic recycling granulator industry in recent years, Strive to seek the best plan for the joint development of "comprehensively establishing strategic partnership"
Mr. luxiangcheng, marketing director of China Longgong Holdings Co., Ltd., presided over the activities of the cafe. Director Lu Xiangcheng said that Longgong Cafe integrates leisure and business. Under the enthusiastic advocacy of Mr. Li Xinyan, a deputy to the National People's Congress and chairman of Longgong's board of directors, Longgong Cafe successfully applied the world's most innovative business model, "world cafe", and carefully presented a unique gift to the attending guests. Here, you can relax, relax, have tea, open your heart, have in-depth exchanges, explore new ways and models of career development and strategic cooperation, and work together to create a better future
Mr. Chen Wu, general manager of Fuzhou Youjia Machinery Co., Ltd., said that this way of leisure, relaxation and direct communication can not only directly exchange the feelings of product agents with Longgong manufacturing and marketing personnel, but also communicate with agent friends in other regions to learn from each other and improve together. It is a fruitful attempt and a novel and unique business model
Mr. zhangqinrui, chairman of Shijiazhuang Huiheng Machinery Co., Ltd., said that the "cafe" overcame the shortcomings of the traditional single meeting information and realized two-way and multi-directional mutual exchanges. It can not only hear more people's opinions, but also express its own insights; The atmosphere is warm, the effect is great, and the effect is very good
in order to enhance the pertinence and effectiveness of the "coffee shop" activities, keynote speeches were specially arranged during the period on "the future reasonable price and quality positioning of loaders", "how to build an one hour sales service circle for forklifts", "market development and strategies for 10000 small assemblies", "the advantages and disadvantages of the price of genuine accessories and parallel cargo accessories", "the application of lonking MCSs electronic control system - easy realization of appointment locking" and other topics, Guide the agents to communicate more fully and discuss more deeply along the set topics. The guests participated enthusiastically and spoke enthusiastically; The staff at each table are full of sincerity and record quickly from time to time... This "cafe" activity has received more than 2000 active participants and received nearly 10000 comments and suggestions. Based on these opinions and suggestions, relevant business units and subsidiaries are formulating rectification measures, improving management processes, and further improving product quality and service quality
during the rest period, people can also watch TV special promotional videos such as Longgong's "historical foot sound, review of the first five year plan, prospect of the second five year plan, product brilliance, model worker's demeanor" and so on in the lobby of the "cafe". 5. For the test pieces with complex shapes, the company should be separated from Dow DuPont, a temporarily established consortium, and the cushion blocks with corresponding shapes should be taken; Compete to put poses in the specially set photography area, so that professional photographers can help them take pictures and leave good memories of meeting with friends
LINK
Copyright © 2011 JIN SHI